In this work entitled The Rudiments of Leadership: The American Attempt in the Light of Islamic Heritage, Dr Yusuf bin Uthman al Huzaim offfers and insightful awareness of the many theories and practices of leadership deriving from Islamic heritage and the modern American experienc

If you have ever made a friend, dated somebody, married or divorced your partner, you have a hidden talent for Sales and Marketing.

Corporate Matrimony aims to bring the core essence of Sales and Marketing through the metaphors of relationship building towards marriage, sharing a journey of how to woo Clients into signing long-term, profitable and mutually benefiting partnerships.

It is suitable for readers of any background and encourages a mind shift that Sales and Marketing skills can be nurtured. A book that combines both ends of the business world; it shares insights by a worldly top management leader and “on the ground – facing Clients – war zone” techniques of the ever evolving middle manager.

Learn the important advice and strategies on building the right mind-set all in one compilation. Grow and think alongside Datuk Dr Mohd Daud Bakar in his mission to motivate and drive the inquisitive young business minds.

A Compilation of 23 articles from Datuk Dr Mohd Daud Bakar’s Mindset column in Malaysian Business.

Beekun and Badawi, both professors of management and strategy, have written this primer on leadership integrating contemporary business techniques with traditional Islamic knowledge. The leadership paradigm is changing, and a leadership model based on ethical principles is finally emerging-a position that Islam has taken from the start. The synthesis of the authors results in a highly practical and inspiring manual for developing leadership skills.